{"id":4312,"date":"2025-11-24T04:55:09","date_gmt":"2025-11-24T04:55:09","guid":{"rendered":"https:\/\/pointsvn.com\/our-work-jp\/the-thriving-rise-of-plant-based-eating-in-vietnam-2025-edition\/"},"modified":"2025-11-24T06:07:09","modified_gmt":"2025-11-24T06:07:09","slug":"%e3%83%99%e3%83%88%e3%83%8a%e3%83%a0%e3%81%ae%e9%a3%9f%e5%93%81-%e9%a3%b2%e6%96%99%e3%83%88%e3%83%ac%e3%83%b3%e3%83%89-2025","status":"publish","type":"post","link":"https:\/\/pointsvn.com\/ja\/%e7%a7%81%e3%81%9f%e3%81%a1%e3%81%ae%e3%83%96%e3%83%ad%e3%82%b0\/%e3%83%99%e3%83%88%e3%83%8a%e3%83%a0%e3%81%ae%e9%a3%9f%e5%93%81-%e9%a3%b2%e6%96%99%e3%83%88%e3%83%ac%e3%83%b3%e3%83%89-2025\/","title":{"rendered":"\u30102025\u5e74\u7248\u3011\u30d9\u30c8\u30ca\u30e0\u306e\u98df\u54c1\u30fb\u98f2\u6599\u30c8\u30ec\u30f3\u30c9\uff1aZ\u4e16\u4ee3\u304c\u727d\u5f15\u3059\u308b\u30d7\u30e9\u30f3\u30c8\u30d9\u30fc\u30b9\u30d5\u30fc\u30c9\u9769\u547d"},"content":{"rendered":"  <div id=\"page-header-965287808\" class=\"page-header-wrapper\">\n  <div class=\"page-title bg-detail-page dark featured-title\">\n\n        <div class=\"page-title-bg\">\n      <div class=\"title-bg fill bg-fill\"\n        data-parallax-container=\".page-title\"\n        data-parallax-background\n        data-parallax=\"-\">\n      <\/div>\n      <div class=\"title-overlay fill\"><\/div>\n    <\/div>\n    \n    <div class=\"page-title-inner container align-center text-center flex-row-col medium-flex-wrap\" >\n            <div class=\"title-content flex-col\">\n              <\/div>\n    <\/div>\n\n     \n<style>\n#page-header-965287808 .page-title-inner {\n  min-height: 490px;\n}\n#page-header-965287808 {\n  margin-bottom: 0px;\n}\n#page-header-965287808 .title-bg {\n  background-image: url(https:\/\/pointsvn.com\/wp-content\/uploads\/2025\/10\/delicious-bento-box-composition-1-scaled.jpg);\n}\n#page-header-965287808 .featured-title {\n  background-color: rgb(255, 255, 255);\n}\n<\/style>\n  <\/div>\n    <\/div>\n  \n<h2><b>1. \u306f\u3058\u3081\u306b<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">\u30d9\u30c8\u30ca\u30e0\u3067\u306f\u4eca\u3001\u300c\u30d0\u30e9\u30f3\u30b9\u300d\u300c\u5065\u5eb7\uff08\u30a6\u30a7\u30eb\u30d3\u30fc\u30a4\u30f3\u30b0\uff09\u300d\u300c\u81ea\u5df1\u8868\u73fe\u300d\u3092\u30ad\u30fc\u30ef\u30fc\u30c9\u306b\u65b0\u3057\u3044\u98df\u6587\u5316\u304c\u751f\u307e\u308c\u3064\u3064\u3042\u308a\u307e\u3059\u3002\u304b\u3064\u3066\u306f\u300c\u5b89\u304f\u3066\u4fbf\u5229\u300d\u304c\u512a\u5148\u3055\u308c\u3066\u3044\u305f\u98df\u7fd2\u6163\u304c\u3001\u82e5\u3044\u4e16\u4ee3\u3092\u4e2d\u5fc3\u306b\u300c\u5065\u5eb7\u7684\u306a\u98df\u751f\u6d3b\u300d\u3078\u3068\u5c11\u3057\u305a\u3064\u30b7\u30d5\u30c8\u3057\u3066\u3044\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u30b9\u30e0\u30fc\u30b8\u30fc\u30dc\u30a6\u30eb\u3001\u30aa\u30fc\u30c4\u30df\u30eb\u30af\u30e9\u30c6\u3001\u305d\u3057\u3066\u5065\u5eb7\u5fd7\u5411\u306a\u201c\u30af\u30ea\u30fc\u30f3\u30a4\u30fc\u30c6\u30a3\u30f3\u30b0\u201d\u30e1\u30cb\u30e5\u30fc\u306f\u3001\u4eca\u3084\u4e00\u90e8\u306e\u30ab\u30d5\u30a7\u306e\u9650\u5b9a\u30e1\u30cb\u30e5\u30fc\u3067\u306f\u306a\u304f\u3001Z\u4e16\u4ee3\u306e\u65e5\u5e38\u306b\u6eb6\u3051\u8fbc\u3093\u3067\u3044\u307e\u3059\u3002Vero\u3068Decision Lab\u306e\u8abf\u67fb\u306b\u3088\u308b\u3068\u3001\u30d9\u30c8\u30ca\u30e0\u306eZ\u4e16\u4ee3\u3068\u30df\u30ec\u30cb\u30a2\u30eb\u4e16\u4ee3\u306e\u7d0468\uff05\u304c\u3001\u30d1\u30f3\u30c7\u30df\u30c3\u30af\u4ee5\u964d\u306b\u300c\u3088\u308a\u5065\u5eb7\u7684\u306a\u98df\u751f\u6d3b\u3078\u30b7\u30d5\u30c8\u3057\u305f\u300d\u3068\u56de\u7b54\u3057\u3066\u3044\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u5065\u5eb7\u7684\u306a\u98df\u4e8b\u306f\u5358\u306a\u308b\u201c\u30c0\u30a4\u30a8\u30c3\u30c8\u201d\u3067\u306f\u306a\u304f\u3001\u77e5\u8b58\u3001\u7f8e\u610f\u8b58\u3001\u76ee\u7684\u306b\u6839\u3056\u3057\u305f\u30e9\u30a4\u30d5\u30b9\u30bf\u30a4\u30eb\u30e0\u30fc\u30d6\u30e1\u30f3\u30c8\u3078\u3068\u9032\u5316\u3057\u3066\u3044\u308b\u306e\u3067\u3059\u3002<\/span><\/p>\n<h2><b>2. \u30c8\u30ec\u30f3\u30c9\u3092\u727d\u5f15\u3059\u308b\u306e\u306f\u8ab0\u304b<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">\u3053\u306e\u30c8\u30ec\u30f3\u30c9\u3092\u727d\u5f15\u3059\u308b\u6700\u5927\u306e\u539f\u52d5\u529b\u306f\u30011990\u5e74\u4ee3\u5f8c\u534a\u304b\u30892010\u5e74\u4ee3\u521d\u982d\u306b\u751f\u307e\u308c\u305fZ\u4e16\u4ee3\u3067\u3059\u3002\u82e5\u8005\u5411\u3051\u4e3b\u8981\u30e1\u30c7\u30a3\u30a2\u300eSVVN Ti\u1ec1n Phong\u300f\u306f\u300cZ\u4e16\u4ee3\u306f\u6e80\u8179\u306e\u305f\u3081\u3067\u306f\u306a\u304f\u3001\u5065\u5eb7\u3068\u7f8e\u306e\u305f\u3081\u306b\u98df\u3079\u308b\u300d\u3068\u5206\u6790\u3057\u3066\u304a\u308a\u3001\u5065\u5eb7\u5fd7\u5411\u304c\u9ad8\u304f\u3001\u30c7\u30b8\u30bf\u30eb\u30cd\u30a4\u30c6\u30a3\u30d6\u3067\u3001\u30b0\u30ed\u30fc\u30d0\u30eb\u306a\u611f\u6027\u3092\u6301\u3064\u5f7c\u3089\u306f\u201c\u98df\u3079\u308b\u201d\u3053\u3068\u306e\u610f\u5473\u3092\u518d\u5b9a\u7fa9\u3057\u3066\u3044\u308b\u3068\u8a00\u3048\u308b\u3067\u3057\u3087\u3046\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u5f7c\u3089\u306e\u9078\u629e\u306f\u3001SNS\u3084\u30d5\u30a3\u30c3\u30c8\u30cd\u30b9\u30a4\u30f3\u30d5\u30eb\u30a8\u30f3\u30b5\u30fc\u3001\u305d\u3057\u3066\u4fa1\u5024\u89b3\u3068\u30e9\u30a4\u30d5\u30b9\u30bf\u30a4\u30eb\u3092\u4e00\u81f4\u3055\u305b\u305f\u3044\u3068\u3044\u3046\u6b32\u6c42\u306b\u3088\u3063\u3066\u5f62\u6210\u3055\u308c\u3066\u3044\u307e\u3059\u3002\u30c1\u30a2\u30b7\u30fc\u30c9\u3001\u30aa\u30fc\u30c4\u9ea6\u3001\u30b1\u30fc\u30eb\u3001\u30a2\u30fc\u30e2\u30f3\u30c9\u30df\u30eb\u30af\u3068\u3044\u3063\u305f\u65b0\u3057\u3044\u98df\u6750\u3078\u306e\u63a2\u7a76\u5fc3\u304c\u3042\u308a\u3001\u98df\u6750\u306e\u7523\u5730\u3084\u8eab\u4f53\u3078\u306e\u5f71\u97ff\u306b\u3082\u95a2\u5fc3\u3092\u6301\u3063\u3066\u3044\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u7d4c\u6e08\u30fb\u6d88\u8cbb\u5e02\u5834\u306b\u95a2\u3059\u308b\u30e1\u30c7\u30a3\u30a2\u300eKinh T\u1ebf Ti\u00eau D\u00f9ng\u300f\u306e2025\u5e74\u30ec\u30dd\u30fc\u30c8\u306b\u3088\u308b\u3068\u3001\u30d7\u30e9\u30f3\u30c8\u30d9\u30fc\u30b9\u30d5\u30fc\u30c9\u3084\u4f4e\u7cd6\u8cea\u88fd\u54c1\u306fZ\u4e16\u4ee3\u304b\u3089\u306e\u9700\u8981\u304c\u9ad8\u304f\u3001\u30aa\u30fc\u30c4\u30df\u30eb\u30af\u3001\u30ca\u30c3\u30c4\u30b9\u30ca\u30c3\u30af\u3001\u30b3\u30fc\u30eb\u30c9\u30d7\u30ec\u30b9\u30b8\u30e5\u30fc\u30b9\u3092\u65e5\u5e38\u7684\u306a\u5b9a\u756a\u5546\u54c1\u3078\u3068\u62bc\u3057\u4e0a\u3052\u307e\u3057\u305f\u3002TikTok\u3067\u306f\u300c#EatClean\u300d\u3084\u300c#HealthyChallenge\u300d\u3068\u3044\u3063\u305f\u30cf\u30c3\u30b7\u30e5\u30bf\u30b0\u304c\u30c8\u30ec\u30f3\u30c9\u3068\u306a\u3063\u3066\u304a\u308a\u3001\u5065\u5eb7\u3068\u7f8e\u610f\u8b58\u3001\u305d\u3057\u3066\u697d\u3057\u3055\u304c\u878d\u5408\u3059\u308b\u3053\u3068\u3067\u3001\u3053\u3046\u3057\u305f\u6587\u5316\u3092\u3055\u3089\u306b\u78ba\u56fa\u305f\u308b\u3082\u306e\u306b\u3057\u3066\u3044\u307e\u3059\u3002<\/span><\/p>\n<h2><b>3. 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400;\">\u6700\u5927\u624b\u30cb\u30e5\u30fc\u30b9\u30e1\u30c7\u30a3\u30a2\u300eVnExpress\u300f\u306b\u3066\u6804\u990a\u5c02\u9580\u5bb6\u305f\u3061\u306f\u3001\u30b7\u30fc\u30c9\u985e\u30fb\u30ca\u30c3\u30c4\u985e\u30fb\u30d7\u30e9\u30f3\u30c8\u30d9\u30fc\u30b9\u30df\u30eb\u30af\u306e\u5229\u70b9\u3068\u3057\u3066\u3001\u6d88\u5316\u4fc3\u9032\u3084\u5fc3\u81d3\u306e\u5065\u5eb7\u3001\u6297\u9178\u5316\u4f5c\u7528\u306a\u3069\u3092\u3042\u3052\u3066\u3044\u307e\u3059\u3002\u3053\u3046\u3057\u305f\u98df\u6750\u306e\u52b9\u679c\u304b\u3089\u591a\u304f\u306e\u82e5\u3044\u6d88\u8cbb\u8005\u306f\u3001\u5473\u3092\u640d\u306a\u308f\u305a\u306b\u3088\u308a\u8efd\u3044\u6804\u990a\u6442\u53d6\u306e\u305f\u3081\u306b\u5f93\u6765\u306e\u725b\u4e73\u304b\u3089\u30aa\u30fc\u30c4\u30df\u30eb\u30af\u3084\u8c46\u4e73\u3078\u3068\u5207\u308a\u66ff\u3048\u3066\u3044\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 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400;\">\u30c8\u30ec\u30f3\u30c9\u3092\u751f\u307f\u51fa\u3059\u5e02\u5834\u3092\u5f62\u4f5c\u308b\u3082\u3046\u4e00\u3064\u306e\u91cd\u8981\u306a\u8981\u7d20\u306f\u3001\u74b0\u5883\u3078\u306e\u914d\u616e\u3067\u3059\u3002\u4eca\u307e\u3055\u306bZ\u4e16\u4ee3\u306e\u9593\u3067\u5e83\u304c\u308a\u3092\u898b\u305b\u3066\u3044\u308b\u300c\u0103n xanh\uff08\u30a2\u30f3\u30b9\u30a1\u30f3\uff1a\u30b0\u30ea\u30fc\u30f3\u30a4\u30fc\u30c6\u30a3\u30f3\u30b0\uff09\u300d\u3068\u3044\u3046\u8003\u3048\u65b9\u306f\u3001\u500b\u4eba\u7684\u306a\u9078\u629e\u3067\u3042\u308b\u3068\u540c\u6642\u306b\u502b\u7406\u7684\u306a\u9078\u629e\u3067\u3042\u308a\u3001\u6301\u7d9a\u53ef\u80fd\u6027\uff08\u30b5\u30b9\u30c6\u30ca\u30d3\u30ea\u30c6\u30a3\uff09\u306b\u5bfe\u3059\u308b\u610f\u8b58\u304c\u6df1\u304f\u5171\u611f\u3092\u547c\u3093\u3067\u3044\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u307e\u305f\u3001\u7d4c\u6e08\u30fb\u6d88\u8cbb\u5e02\u5834\u306b\u95a2\u3059\u308b\u5c02\u9580\u30e1\u30c7\u30a3\u30a2\u300eKinh T\u1ebf Ti\u00eau D\u00f9ng\u300f\u3067\u306f\u3001Z\u4e16\u4ee3\u306e\u6d88\u8cbb\u8005\u306f\u30b5\u30b9\u30c6\u30ca\u30d6\u30eb\u306a\u30d1\u30c3\u30b1\u30fc\u30b8\u3084\u5929\u7136\u7531\u6765\u306e\u539f\u6750\u6599\u3092\u4f7f\u7528\u3057\u305f\u88fd\u54c1\u3092\u7a4d\u6975\u7684\u306b\u9078\u3076\u50be\u5411\u304c\u3042\u308a\u3001\u3053\u3046\u3057\u305f\u9078\u629e\u3092\u8cac\u4efb\u611f\u306e\u8868\u660e\u3068\u3057\u3066\u6349\u3048\u3066\u3044\u308b\u3068\u4f1d\u3048\u3066\u3044\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u3053\u3046\u3057\u305f\u74b0\u5883\u3078\u306e\u914d\u616e\u306f\u4e16\u754c\u7684\u306a\u6c17\u5019\u5909\u52d5\u610f\u8b58\u306e\u30c8\u30ec\u30f3\u30c9\u3068\u3082\u5171\u901a\u3057\u3066\u3044\u307e\u3059\u304c\u3001\u30d9\u30c8\u30ca\u30e0\u306e\u82e5\u8005\u306f\u300c\u30b9\u30bf\u30a4\u30ea\u30c3\u30b7\u30e5\u306a\u30e9\u30a4\u30d5\u30b9\u30bf\u30a4\u30eb\u300d\u3068\u3057\u3066\u3082\u697d\u3057\u3093\u3067\u3044\u307e\u3059\u3002\u5f7c\u3089\u306f\u300c\u0103n xanh\u300d\u3092\u304a\u3057\u3083\u308c\u306a\u3082\u306e\u3068\u898b\u306a\u3057\u3066\u304a\u308a\u3001\u725b\u4e73\u306e\u4ee3\u308f\u308a\u306b\u30a2\u30fc\u30e2\u30f3\u30c9\u30df\u30eb\u30af\u3092\u9078\u3076\u3068\u3044\u3063\u305f\u65e5\u3005\u306e\u5c0f\u3055\u306a\u884c\u52d5\u304c\u3001\u81ea\u5206\u305f\u3061\u306e\u4e16\u754c\u3092\u5909\u3048\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u3068\u4fe1\u3058\u3066\u3044\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u4f01\u696d\u3084\u30d6\u30e9\u30f3\u30c9\u306b\u3068\u3063\u3066\u3001\u3053\u3046\u3057\u305f\u5065\u5eb7\u3068\u30b5\u30b9\u30c6\u30ca\u30d3\u30ea\u30c6\u30a3\u306e\u4ea4\u5dee\u70b9\u306f\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565\u306b\u304a\u3051\u308b\u91cd\u8981\u306a\u30dd\u30a4\u30f3\u30c8\u3068\u306a\u308a\u307e\u3059\u3002\u30d7\u30e9\u30f3\u30c8\u30d9\u30fc\u30b9\u30d5\u30fc\u30c9\u3092\u305f\u3060\u306e\u201c\u30c0\u30a4\u30a8\u30c3\u30c8\u98df\u54c1\u201d\u3068\u3057\u3066\u3067\u306f\u306a\u304f\u3001\u201c\u30e2\u30c0\u30f3\u3067\u30b9\u30bf\u30a4\u30ea\u30c3\u30b7\u30e5\u306a\u30e9\u30a4\u30d5\u30b9\u30bf\u30a4\u30eb\u306e\u8c61\u5fb4\u201d\u3068\u3057\u3066\u6253\u3061\u51fa\u3059\u3053\u3068\u304c\u6210\u529f\u306e\u30ab\u30ae\u306b\u306a\u308b\u3068\u8a00\u3048\u308b\u3067\u3057\u3087\u3046\u3002<\/span><\/p>\n\t<div class=\"img has-hover x md-x lg-x y md-y lg-y\" id=\"image_342885040\">\n\t\t\t\t\t\t\t\t<div class=\"img-inner dark\" >\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1020\" height=\"506\" src=\"https:\/\/pointsvn.com\/wp-content\/uploads\/2025\/10\/Artboard-3-1400x694.png\" class=\"attachment-large size-large\" alt=\"Fitfood - A service serves healthy food that support the consumers establish their healthy lifestyle\" srcset=\"https:\/\/pointsvn.com\/wp-content\/uploads\/2025\/10\/Artboard-3-1400x694.png 1400w, https:\/\/pointsvn.com\/wp-content\/uploads\/2025\/10\/Artboard-3-800x397.png 800w, https:\/\/pointsvn.com\/wp-content\/uploads\/2025\/10\/Artboard-3-768x381.png 768w, https:\/\/pointsvn.com\/wp-content\/uploads\/2025\/10\/Artboard-3-1536x762.png 1536w, https:\/\/pointsvn.com\/wp-content\/uploads\/2025\/10\/Artboard-3.png 1662w\" sizes=\"auto, (max-width: 1020px) 100vw, 1020px\" \/>\t\t\t\t\t\t\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\n<style>\n#image_342885040 {\n  width: 100%;\n}\n<\/style>\n\t<\/div>\n\t\n<p style=\"text-align: center;\"><em>Healthy-food delivery services like Fitfood are gaining popularity among young Vietnamese consumers \u2014 but their higher prices still make healthy eating a selective lifestyle choice. (Source: Fitfood)<\/em><\/p>\n<h2><b>4. \u30c8\u30ec\u30f3\u30c9\u306b\u7acb\u3061\u306f\u3060\u304b\u308b\u969c\u58c1<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">\u30c8\u30ec\u30f3\u30c9\u306e\u52e2\u3044\u306b\u53cd\u3057\u3066\u3001\u5e02\u5834\u306b\u306f\u307e\u3060\u3044\u304f\u3064\u304b\u306e\u8ab2\u984c\u304c\u3042\u308a\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u6700\u5927\u306e\u8ab2\u984c\u306f\u300c\u4fa1\u683c\u300d\u3067\u3059\u3002\u8f38\u5165\u54c1\u3084\u9ad8\u54c1\u8cea\u306a\u30d7\u30e9\u30f3\u30c8\u30d9\u30fc\u30b9\u30d5\u30fc\u30c9\u306f\u4e00\u822c\u7684\u306a\u98df\u54c1\u3088\u308a\u3082\u9ad8\u4fa1\u306b\u306a\u308a\u304c\u3061\u3067\u3059\u3002Vero\u3068Decision Lab\u306e\u8abf\u67fb\u306b\u3088\u308b\u3068\u3001\u82e5\u8005\u306e70\uff05\u304c\u5065\u5eb7\u7684\u306a\u98df\u751f\u6d3b\u3092\u671b\u3093\u3067\u3044\u308b\u3082\u306e\u306e\u3001\u4fa1\u683c\u3068\u8cfc\u5165\u3057\u3084\u3059\u3055\u3068\u3044\u3063\u305f\u70b9\u306b\u8ab2\u984c\u304c\u3042\u308b\u305f\u3081\u7d99\u7d9a\u3092\u59a8\u3052\u3066\u3044\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u3082\u3046\u4e00\u3064\u306e\u8ab2\u984c\u306f\u300c\u5473\u3068\u6587\u5316\u300d\u3067\u3059\u3002\u30d9\u30c8\u30ca\u30e0\u306e\u98df\u6587\u5316\u306f\u3001\u5bb6\u65cf\u3084\u4ef2\u9593\u3068\u98df\u5353\u3092\u56f2\u307f\u3001\u6599\u7406\u3092\u30b7\u30a7\u30a2\u3059\u308b\u3053\u3068\u3092\u524d\u63d0\u3068\u3057\u3066\u304a\u308a\u3001\u8089\u3084\u9b5a\u91a4\u3092\u4f7f\u3063\u305f\u98a8\u5473\u8c4a\u304b\u306a\u30e1\u30cb\u30e5\u30fc\u304c\u8c4a\u5bcc\u3067\u3059\u3002\u591a\u304f\u306e\u4eba\u306b\u3068\u3063\u3066\u3001\u307e\u3060\u30d9\u30b8\u30bf\u30ea\u30a2\u30f3\u3084\u30f4\u30a3\u30fc\u30ac\u30f3\u30e1\u30cb\u30e5\u30fc\u306f\u65e5\u5e38\u7684\u306a\u9078\u629e\u3067\u306f\u306a\u304f\u3001\u796d\u308a\u3084\u884c\u4e8b\u306e\u201c\u7279\u5225\u306a\u65e5\u306e\u98df\u4e8b\u201d\u3068\u3044\u3046\u5370\u8c61\u304c\u5f37\u3044\u3088\u3046\u3067\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u3055\u3089\u306b\u3001\u300c\u30aa\u30fc\u30ac\u30cb\u30c3\u30af\u300d\u300c\u4f4e\u7cd6\u8cea\u300d\u300c\u30af\u30ea\u30fc\u30f3\u300d\u3068\u3044\u3063\u305f\u88fd\u54c1\u8868\u793a\u304c\u4f55\u3092\u610f\u5473\u3059\u308b\u304b\u304c\u66d6\u6627\u306a\u70b9\u3082\u8ab2\u984c\u3068\u8a00\u3048\u308b\u3067\u3057\u3087\u3046\u3002\u6d88\u8cbb\u8005\u306f\u3001\u4f01\u696d\u3068\u884c\u653f\u304b\u3089\u306e\u3088\u308a\u9ad8\u3044\u900f\u660e\u6027\u3068\u6b63\u78ba\u306a\u60c5\u5831\u3092\u6c42\u3081\u3066\u3044\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u305d\u3057\u3066\u3001\u90fd\u5e02\u90e8\u306b\u4f4f\u3080\u82e5\u8005\u306b\u3068\u3063\u3066\u306f\u5fd9\u3057\u3044\u30e9\u30a4\u30d5\u30b9\u30bf\u30a4\u30eb\u3082\u5f71\u97ff\u3092\u4e0e\u3048\u3066\u3044\u308b\u3088\u3046\u3067\u3059\u3002\u81ea\u708a\u3092\u3059\u308b\u6642\u9593\u304c\u306a\u304f\u3066\u3082\u5065\u5eb7\u7684\u306a\u98df\u751f\u6d3b\u3092\u3057\u305f\u3044\u3068\u3044\u3046\u30cb\u30fc\u30ba\u304b\u3089\u3001\u3059\u3050\u306b\u98f2\u3081\u308b\u30b9\u30e0\u30fc\u30b8\u30fc\u3084\u30b5\u30e9\u30c0\u30dc\u30a6\u30eb\u3001\u30d7\u30e9\u30f3\u30c8\u30d9\u30fc\u30b9\u30b9\u30ca\u30c3\u30af\u3068\u3044\u3063\u305f\u88fd\u54c1\u3078\u306e\u9700\u8981\u304c\u9ad8\u307e\u3063\u3066\u3044\u307e\u3059\u3002<\/span><\/p>\n<h2><b>5. \u6210\u529f\u4e8b\u4f8b\uff1aOatside<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">\u30d9\u30c8\u30ca\u30e0\u306e\u30d7\u30e9\u30f3\u30c8\u30d9\u30fc\u30b9\u5e02\u5834\u306e\u53ef\u80fd\u6027\u3092\u4f53\u73fe\u3059\u308b\u30d6\u30e9\u30f3\u30c9\u3068\u3057\u3066\u300cOatside\uff08\u30aa\u30fc\u30c4\u30b5\u30a4\u30c9\uff09\u306e\u4e8b\u4f8b\u3092\u3054\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u30b7\u30f3\u30ac\u30dd\u30fc\u30eb\u767a\u306e\u3053\u306e\u30aa\u30fc\u30c4\u30df\u30eb\u30af\u30d6\u30e9\u30f3\u30c9\u306f\u30012022\u5e74\u306e\u5e02\u5834\u53c2\u5165\u4ee5\u6765\u3001\u30d9\u30c8\u30ca\u30e0\u306e\u975e\u4e73\u88fd\u54c1\u98f2\u6599\u30ab\u30c6\u30b4\u30ea\u30fc\u3067\u30d9\u30b9\u30c8\u30bb\u30e9\u30fc\u3068\u306a\u308a\u3001Z\u4e16\u4ee3\u306e\u30ab\u30d5\u30a7\u611b\u597d\u5bb6\u3084\u5065\u5eb7\u5fd7\u5411\u306e\u6d88\u8cbb\u8005\u307e\u3067\u5e45\u5e83\u304f\u611b\u3055\u308c\u3066\u3044\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u6700\u5927\u7d1a\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30fb\u30d6\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\u5c02\u9580\u30e1\u30c7\u30a3\u30a2\u300eBrands Vietnam\u300f\u306f\u3001Oatside\u306e\u6210\u529f\u306f\u6b21\u306e4\u3064\u306e\u6226\u7565\u306b\u57fa\u3065\u3044\u3066\u3044\u308b\u3068\u5206\u6790\u3057\u3066\u3044\u307e\u3059\u3002<\/span><\/p>\n<ol>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u30ed\u30fc\u30ab\u30e9\u30a4\u30ba\u6226\u7565\uff1a\u30b0\u30ed\u30fc\u30d0\u30eb\u88fd\u54c1\u3067\u3042\u308a\u306a\u304c\u3089\u3001\u30d9\u30c8\u30ca\u30e0\u3089\u3057\u3044\u30c8\u30fc\u30f3\u3084\u30e6\u30fc\u30e2\u30a2\u3092\u53d6\u308a\u5165\u308c\u3066\u5c55\u958b<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u30e9\u30a4\u30d5\u30b9\u30bf\u30a4\u30eb\u30fb\u30b9\u30c8\u30fc\u30ea\u30fc\u30c6\u30ea\u30f3\u30b0\uff1a\u30cb\u30c3\u30c1\u306a\u30f4\u30a3\u30fc\u30ac\u30f3\u5411\u3051\u98f2\u6599\u3067\u306f\u306a\u304f\u3001\u201c\u30d9\u30c8\u30ca\u30e0\u306e\u30ab\u30d5\u30a7\u6587\u5316\u306e\u4e00\u90e8\u201d\u3068\u3057\u3066\u63d0\u6848<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u904a\u3073\u5fc3\u306e\u3042\u308b\u30d3\u30b8\u30e5\u30a2\u30eb\u30a2\u30a4\u30c7\u30f3\u30c6\u30a3\u30c6\u30a3\uff1a\u30ab\u30e9\u30d5\u30eb\u306a\u30d1\u30c3\u30b1\u30fc\u30b8\u3068\u30ad\u30e3\u30c3\u30c1\u30fc\u306a\u8a00\u8449\u3065\u304b\u3044\uff08\u4f8b\uff1aNgon kh\u00f4ng t\u01b0\u1edfng \u2013 t\u1ed1t cho c\u1ea3 tr\u00e1i \u0111\u1ea5t \u30fb\u30fb\u30fb\u60f3\u50cf\u4ee5\u4e0a\u306b\u304a\u3044\u3057\u3044\u3001\u5730\u7403\u306b\u3082\u3084\u3055\u3057\u3044\uff09<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u30c7\u30b8\u30bf\u30eb\u3068\u30ea\u30a2\u30eb\u306e\u878d\u5408\uff1aInstagram\u3001TikTok\u3001\u30ab\u30d5\u30a7\u30b3\u30e9\u30dc\u3092\u901a\u3058\u3066Z\u4e16\u4ee3\u306b\u6d78\u900f<\/span><\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">Oatside\u306f\u5065\u5eb7\u8a34\u6c42\u3067\u306f\u306a\u304f\u3001\u5473\u3068\u30b3\u30df\u30e5\u30cb\u30c6\u30a3\u3092\u901a\u3058\u3066\u30bf\u30fc\u30b2\u30c3\u30c8\u5c64\u3068\u611f\u60c5\u7684\u306a\u7e4b\u304c\u308a\u3092\u7bc9\u304d\u307e\u3057\u305f\u3002\u7279\u306b\u3001\u30b9\u30da\u30b7\u30e3\u30ea\u30c6\u30a3\u30b3\u30fc\u30d2\u30fc\u5e97\u3068\u306e\u30b3\u30e9\u30dc\u306b\u3088\u308a\u3001\u30aa\u30fc\u30c4\u30df\u30eb\u30af\u3092\u30e9\u30c6\u3084\u30b9\u30e0\u30fc\u30b8\u30fc\u306e\u300c\u304a\u3057\u3083\u308c\u3067\u30c7\u30d5\u30a9\u30eb\u30c8\u306a\u9078\u629e\u80a2\u300d\u307e\u3067\u62bc\u3057\u4e0a\u3052\u307e\u3057\u305f\u3002\u5065\u5eb7\u3092\u7fa9\u52d9\u3067\u306f\u306a\u304f\u30b9\u30bf\u30a4\u30eb\u3068\u3057\u3066\u518d\u5b9a\u7fa9\u3057\u305f\u70b9\u304c\u3001Oatside\u306e\u6210\u529f\u3092\u652f\u3048\u3066\u3044\u308b\u3068\u8a00\u3048\u308b\u3067\u3057\u3087\u3046\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u3053\u306e\u4e8b\u4f8b\u306f\u3001\u30d9\u30c8\u30ca\u30e0\u306e\u6d88\u8cbb\u8005\u304c\u6804\u990a\u9762\u3067\u306e\u30e1\u30ea\u30c3\u30c8\u3060\u3051\u3067\u306a\u304f\u3001\u5171\u611f\u3092\u547c\u3073\u3001\u81ea\u5206\u305f\u3061\u306e\u6587\u5316\u306b\u7cbe\u901a\u3057\u305f\u30b9\u30c8\u30fc\u30ea\u30fc\u30c6\u30ea\u30f3\u30b0\u306b\u3082\u53cd\u5fdc\u3059\u308b\u3053\u3068\u3092\u793a\u3057\u3066\u3044\u307e\u3059\u3002\u5065\u5eb7\u7684\u306a\u98df\u4e8b\u304c\u8eab\u8fd1\u306a\u3082\u306e\u3068\u3057\u3066\u611f\u3058\u3089\u308c\u3001\u30af\u30ea\u30a8\u30a4\u30c6\u30a3\u30d6\u306a\u5de5\u592b\u304c\u65bd\u3055\u308c\u3066\u3044\u308b\u3068\u304d\u3001\u305d\u306e\u30e0\u30fc\u30d6\u30e1\u30f3\u30c8\u306f\u3088\u308a\u5f37\u304f\u3001\u9b45\u529b\u7684\u306b\u5e83\u304c\u308b\u306e\u3067\u3057\u3087\u3046\u3002<\/span><\/p>\n\t<div class=\"img has-hover x md-x lg-x y md-y lg-y\" id=\"image_159137541\">\n\t\t\t\t\t\t\t\t<div class=\"img-inner dark\" >\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1020\" height=\"388\" src=\"https:\/\/pointsvn.com\/wp-content\/uploads\/2025\/10\/Artboard-1-1400x533.png\" class=\"attachment-large size-large\" alt=\"plant-based eating with oatside\" srcset=\"https:\/\/pointsvn.com\/wp-content\/uploads\/2025\/10\/Artboard-1-1400x533.png 1400w, https:\/\/pointsvn.com\/wp-content\/uploads\/2025\/10\/Artboard-1-800x304.png 800w, https:\/\/pointsvn.com\/wp-content\/uploads\/2025\/10\/Artboard-1-768x292.png 768w, https:\/\/pointsvn.com\/wp-content\/uploads\/2025\/10\/Artboard-1-1536x584.png 1536w, https:\/\/pointsvn.com\/wp-content\/uploads\/2025\/10\/Artboard-1-2048x779.png 2048w\" sizes=\"auto, (max-width: 1020px) 100vw, 1020px\" \/>\t\t\t\t\t\t\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\n<style>\n#image_159137541 {\n  width: 100%;\n}\n<\/style>\n\t<\/div>\n\t\n<p style=\"text-align: center;\"><span style=\"font-size: 75%;\"><em>Oatside localizes global flavor with a fun, youthful twist for Vietnam\u2019s Gen Z audience from collabs to workshops. (Source: <a href=\"https:\/\/www.facebook.com\/oatsidevietnam\" target=\"_blank\" rel=\"noopener\">Oatside Vietnam<\/a>)<\/em><\/span><\/p>\n<h3><b>6. \u307e\u3068\u3081<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">\u30d9\u30c8\u30ca\u30e0\u306e\u98df\u6587\u5316\u306f\u3001Z\u4e16\u4ee3\u306e\u4fa1\u5024\u89b3 \u2015 \u5065\u5eb7\u30fb\u672c\u7269\u5fd7\u5411\u30fb\u30a8\u30b7\u30ab\u30eb\u306a\u30e9\u30a4\u30d5\u30b9\u30bf\u30a4\u30eb \u2015 \u306b\u3088\u3063\u3066\u5927\u304d\u306a\u8ee2\u63db\u671f\u3092\u8fce\u3048\u3066\u3044\u307e\u3059\u3002\u30ca\u30c3\u30c4\u30df\u30eb\u30af\u3084\u30d8\u30eb\u30b7\u30fc\u30b9\u30ca\u30c3\u30af\u3001\u6a5f\u80fd\u6027\u30c9\u30ea\u30f3\u30af\u306a\u3069\u3001\u3088\u308a\u30b5\u30b9\u30c6\u30ca\u30d6\u30eb\u3067\u6804\u990a\u4fa1\u306e\u9ad8\u3044\u5546\u54c1\u304c\u6b21\u3005\u3068\u5e02\u5834\u306b\u767b\u5834\u3057\u3066\u3044\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u307e\u3060\u4fa1\u683c\u3084\u4e00\u822c\u7684\u306a\u8a8d\u8b58\u3068\u3044\u3063\u305f\u8ab2\u984c\u306f\u3042\u308b\u3082\u306e\u306e\u3001\u3053\u306e\u52e2\u3044\u306f\u5426\u5b9a\u3067\u304d\u307e\u305b\u3093\u3002\u6804\u990a\u5c02\u9580\u5bb6\u304c\u300eVnExpress\u300f\u306b\u8a9e\u3063\u305f\u3088\u3046\u306b\u3001\u5065\u5eb7\u7684\u3067\u304a\u3044\u3057\u304f\u3001\u30ed\u30fc\u30ab\u30eb\u6587\u5316\u306b\u5bc4\u308a\u6dfb\u3063\u305f\u88fd\u54c1\u3067\u3001\u3044\u304b\u306b\u6d88\u8cbb\u8005\u304c\u624b\u306b\u53d6\u308a\u3084\u3059\u3044\u304b\u3068\u3044\u3063\u305f\u30d0\u30e9\u30f3\u30b9\u304c\u6210\u529f\u306e\u30ab\u30ae\u3068\u8a00\u3048\u307e\u3059\u3002<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u4eca\u5f8c\u306e\u30d9\u30c8\u30ca\u30e0\u306e\u98df\u54c1\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3067\u6210\u529f\u3092\u53ce\u3081\u308b\u306b\u306f\u3001\u30b0\u30ed\u30fc\u30d0\u30eb\u306a\u30a6\u30a7\u30eb\u30cd\u30b9\u30c8\u30ec\u30f3\u30c9\u3068\u73fe\u5730\u306e\u5473\u3001\u305d\u3057\u3066\u30af\u30ea\u30a8\u30a4\u30c6\u30a3\u30d3\u30c6\u30a3\u3092\u878d\u5408\u3055\u305b\u308b\u3001\u5927\u80c6\u306a\u6226\u7565\u304c\u6c42\u3081\u3089\u308c\u308b\u3067\u3057\u3087\u3046\u3002\u30b9\u30fc\u30d1\u30fc\u30de\u30fc\u30b1\u30c3\u30c8\u306e\u68da\u304b\u3089SNS\u306e\u30bf\u30a4\u30e0\u30e9\u30a4\u30f3\u307e\u3067\u3001\u30d9\u30c8\u30ca\u30e0\u306b\u304a\u3051\u308b\u30d7\u30e9\u30f3\u30c8\u30d9\u30fc\u30b9\u306a\u66ae\u3089\u3057\u306f\u8f38\u5165\u3055\u308c\u305f\u6982\u5ff5\u3067\u306f\u306a\u304f\u3001Z\u4e16\u4ee3\u304c\u4f5c\u308a\u51fa\u3059\u65b0\u3057\u3044\u30e9\u30a4\u30d5\u30b9\u30bf\u30a4\u30eb\u306a\u306e\u3067\u3057\u3087\u3046\u3002<\/span><\/p>\n<h5><em>Considering Vietnam Market? Leverage <a href=\"https:\/\/pointsvn.com\/ja\/contact\/\">POINTS Creative Vietnam<\/a>\u2019s deep understanding of local culture and regional market expertise to turn plant-based and healthy-eating trends into meaningful brand experiences.<\/em><\/h5>\n","protected":false},"excerpt":{"rendered":"<p>\u30d9\u30c8\u30ca\u30e0\u3067\u306f\u4eca\u3001\u300c\u30d0\u30e9\u30f3\u30b9\u300d\u300c\u5065\u5eb7\uff08\u30a6\u30a7\u30eb\u30d3\u30fc\u30a4\u30f3\u30b0\uff09\u300d\u300c\u81ea\u5df1\u8868\u73fe\u300d\u3092\u30ad\u30fc\u30ef\u30fc\u30c9\u306b\u65b0\u3057\u3044\u98df\u6587\u5316\u304c\u751f\u307e\u308c\u3064\u3064\u3042\u308a\u307e\u3059\u3002\u304b\u3064\u3066\u306f\u300c\u5b89\u304f\u3066\u4fbf\u5229\u300d\u304c\u512a\u5148\u3055\u308c\u3066\u3044\u305f\u98df\u7fd2\u6163\u304c\u3001\u82e5\u3044\u4e16\u4ee3\u3092\u4e2d\u5fc3\u306b\u300c\u5065\u5eb7\u7684\u306a\u98df\u751f\u6d3b\u300d\u3078\u3068\u5c11\u3057\u305a\u3064\u30b7\u30d5\u30c8\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n","protected":false},"author":1,"featured_media":4190,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"rank_math_lock_modified_date":false,"footnotes":""},"categories":[81],"tags":[],"class_list":["post-4312","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-81"],"acf":[],"_links":{"self":[{"href":"https:\/\/pointsvn.com\/ja\/wp-json\/wp\/v2\/posts\/4312","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/pointsvn.com\/ja\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/pointsvn.com\/ja\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/pointsvn.com\/ja\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/pointsvn.com\/ja\/wp-json\/wp\/v2\/comments?post=4312"}],"version-history":[{"count":5,"href":"https:\/\/pointsvn.com\/ja\/wp-json\/wp\/v2\/posts\/4312\/revisions"}],"predecessor-version":[{"id":4317,"href":"https:\/\/pointsvn.com\/ja\/wp-json\/wp\/v2\/posts\/4312\/revisions\/4317"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/pointsvn.com\/ja\/wp-json\/wp\/v2\/media\/4190"}],"wp:attachment":[{"href":"https:\/\/pointsvn.com\/ja\/wp-json\/wp\/v2\/media?parent=4312"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/pointsvn.com\/ja\/wp-json\/wp\/v2\/categories?post=4312"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/pointsvn.com\/ja\/wp-json\/wp\/v2\/tags?post=4312"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}